Estudios Bachelor’s degree in Photography and Audiovisual Creation

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Estudios Bachelor’s degree in Photography and Audiovisual Creation

Bachelor’s degree in Photography and Audiovisual Creation

Bachelor's degree in Photography and Audiovisual Creation
240 ECTS (4 academic years)
Number of available spots
80 spots
TAI School of the Arts Madrid
September 2023
Branch of knowledge
Arts and Humanities
Mornings and/or afternoons
Build the iconography for the new digital culture

This degree is designed to meet the needs and requirements of the global market of today. A unique study programme that combines web design and advanced photo-editing, video postproduction, marketing campaign tracking, web and social media content management, trendsetting, and more.

Become a versatile image-maker for a booming industry, by mastering digital workflows and the necessary skills and artistry to forge the image of agencies, media companies, businesses or institutions.

Master photography as a technique and discourse, versed in all genres of still and moving image: fashion, advertising, urban, still life, artistic, documentary, etc.


Become a full-fledged creator of trends with knowledge of workflows for web environments, social media and marketing strategies.

Bachelor in Music Composition

Learn how to manage and curate photographic archives, exhibitions, art shows, festivals and other arts events and exhibit your own projects.

Bachelor in Music Composition

Study plan

An exclusive and integral four-year program that goes beyond traditional instruction in photography and gives students the technological competence for professional workflows, helps them master artistic and industrial languages, and covers all current genres and approaches to the still and moving image.

Year 1

Art and modernity
Society and communication in the digital environment
The language of photography
Image technology
Lighting techniques
Landmark of the image
Introduction to web design
Computer technology
Digital image editing

Year 2

Critical studies and visual culture
Audiovisual narrative I
Urban photography
Portrait and nude photography
Object photography
Nature and landscape photography
Business and intellectual property
Modern language
Professional ethics and equality
Creativity and projects
Digital video editing

Year 3

Image retouching
Advertising photography
Fashion photography
Press photography and photojournalism
Video digital post-production
Projects and experimentation
Audiovisual narrative II
Visual studies
New image capture technologies
Digital marketing strategy

Year 4

Project management and production
Cultural management and curatorship
Current trends in photography
Transmedia narratives
Campaign design
External internship
Academic recognition of credits
Undergraduate thesis project


Perfil del alumnado

For this Bachelor’s degree in Photography and Audiovisual Creation and in order to know the profile and abilities of the students, an interview is established together with a practical part: interview with attitude questions and delivery of a sample of work / portfolio.

The interview will assess creative capacity, quality of the works and artistic vocation of the candidates. Foreign students will be able to be interviewed through a videoconference.

To access official undergraduate studies it is required to possess a certificate of certificate of secondary school graduate or an equivalent as well as having passed a test referred to in the article 42 of the Organic Law 6/2001, on Universities, modified by the Law 4/2007, of 12 April, without prejudice of the other access mechanisms provided by current regulations (RD 1640/1999, of 22 October, (BOE of 27 October 1999), modified and completed by the RD 990/2000, of 2 June (BOE of 3 June 2000) and by RD 1025/2002, of 4 October (BOE of 22 October 2002) and developed by the Order of 25 November 1999 (BOE of 30 November 1999).


Students who choose to study a career in English at TAI School of the Arts must have a sufficient level of knowledge and command of the English language to be able to function in the classroom, understanding the teachers’ explanations, taking notes, seeking additional information from English language sources and developing written work and exams in a satisfactory manner. Level B2 will be accredited by one of the following official certificates issued by authorized institutions:

Intermediate level B2 issued by Escuela Oficial de Idiomas.


Minimum score of 5,5 in IELTS.

TOEIC: Listening and Reading minimum 785, Speaking and Writing minimum 160.

TOEFL: 72 minimum points.

TRINITY: ISE II or higher.

Salidas profesionales

We live in the culture of image, where a global creative industry demands professionals that not only master photography but video, social media, marketing web environments or new media (fashion films, still movies, music videos, etc.) as well. Our Degree will train you to work in the arts, fashion, entertainment and advertising industries as well as in media and corporate communications departments.

Image, video and advertising

Image management for branding, advertising and fashion agencies or companies and institutions, creation of digital content for agencies, publicist, filmmaker for branded content, content editing for film and TV, video jockey, management of small audiovisual companies, one-person audiovisual departments.


Photography specialized in artistic and author projects, in fashion, advertising and products, industrial photography, architecture and interior design and sporting events, documentary photography, photojournalism.


Reproduction of works of art, digital technician, specialist in image processing, artistic direction, curator of exhibitions, artistic programming, galleries, art criticism.


Teaching and / or academic research.


Instalaciones | Estudio fotográfico
Estudio fotográfico
Instalaciones | Laboratorio analógico
Laboratorio analógico
Instalaciones | FAB_Lab
Instalaciones | Plató Oudrid
Plató Oudrid
Instalaciones | Aulas multimedia
Aulas multimedia
Instalaciones | Auditorio

Internships at companies

TAI offers extracurricular internships always accompanied by tutorials and with prior preparation that gives students the opportunity to work in world-class companies.


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