The creation of images from text has democratized the production and innovation of digital graphic works. In this context, can we talk about increased creativity? If so, how and where do we add value in the human-machine binomial?
There are many questions that creatives ask themselves in the face of the constant evolution of text-image systems. Discover the fascinating world of Generative AI applications and learn how to redefine your brand and personal style through an inspiring and fun learning experience.
You will acquire the knowledge to achieve the visual effects that allow you to obtain better positioning and visibility in this era of Artificial Intelligence.
Program
contents:
- Application and functionality of artificial aesthetics in visual communication.
- From inspiration to conceptualization: how to convert our knowledge
in the fuel that provides value and sensitivity to artistic production. - Creation of a personalized practical work framework that facilitates the
continuous reevaluation of our creative expression. - Generative AI models, their possibilities and limitations.
- How to talk to an AI. The basic elements for indications
professionals. - Inspirational Prompts: How to Overcome Blocks in Ideation.
- Creative synergies between AI, GenAI and ethical responsibility.
- Copyright and other legal issues.
DRAFT:
- Creation of graphic work.
Teacher
Information and communication technology professional with a Master's Degree in Clinical Neuropsychology, a Master's Degree in Cognitive Sciences and a Postgraduate Degree in Biotechnology applied to Health. She has experience in innovation and digital transformation in organizations such as Siemens, Shell or Telefónica, among many others, and in institutions such as the Francisco de Vitoria University or the University of Valladolid.
is founder of Metaverse for good, an ongoing interdisciplinary lab that explores the technological convergence that shapes the physical and virtual worlds with the aim of developing phygital solutions, in line with the essential pillars of humanism, individual and social ethics and sustainability.
In addition, she is director of the bioethics and neuroethics area at OdiseIA (Observatory for the social and ethical impact of Artificial Intelligence) and head of the Madrid City Council's Big Data Cluster Working Group "Neurodata, Artificial Intelligence and Neurotechnologies".
He directs the interdisciplinary platform CREATIVITY FOR GOOD, where he researches the effects of design and the influence of aesthetics on the sensory and perceptual experience.
Admission and enrollment process
Aimed at students from 18 years old.
At the end of the course, a diploma and certificate will be delivered attesting to having satisfactorily completed and passed it.
Student Residence
Are you from outside Madrid? You can stay at The House of Artists: a meeting point for young artists and creators from different parts of the world.
Request information about our studies
Find out about the options that studying at the largest Arts Campus in Madrid gives you. We will answer you as soon as possible!